Friday Flashback #207


‘Theocracy of Hackers’ Rules Autodesk Inc., A Strangely Run Firm
Can the Latest CEO Survive A Cabal of Programmers Who Send ‘Flame Mail’?

May 28, 1992
Just as Microsoft Corp., the world’s largest software supplier, is an extension of the personality of William Gates III, Autodesk is largely a creature of Mr. Walker. Like Mr. Gates, Mr. Walker is superb at identifying computer trends and spreading his vision to the troops. But unlike Mr. Gates, Mr. Walker, 42, never really wanted to run his company. “I’m an engineer, I’m a programmer, I’m a technologist,” he says. “I have no interest in running a large U.S. public company, and I never have. It was a means to an end to accomplish the technological work I wished to achieve.”

He relinquished the top spot in 1986 to Alvar Green, formerly Autodesk’s chief financial officer, to return to programming. But the real power still rested with Mr. Walker, Autodesk’s biggest shareholder, and an elite group of programmers called “Core,” who had either helped Mr. Walker found the company in 1982 or led its most important projects.

Core members are contentious, eccentric free-thinkers who have had a way of devouring professional managers. They have often attacked each other and company executives, usually by sending “flame mail” — biting electronic letters. The outbursts sometimes have led to changes, and sometimes brought work to a halt. “The whole company is a theocracy of hackers,” says Charles M. Foundyller, president of Daratech Inc., a market research firm in Cambridge, Mass.

— from a 1992 article in the Wall Street Journal

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Friday Flashback #206


IBC 1999 fx stage graphics
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What Dreams May Come
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Bunny
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Softimage in the Movies
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Star Wars: Episode One (The Phantom Menace)
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Softimage in Games
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Shenmue
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“Sumatra”
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SoftimageDS
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Digital Artist: “Sumatra”, Softimage 3D, Softimage DS, Softimage Eddie, Softimage Elastic Reality, Softimage Media Illusion, Softimage Marquee, Softimage Matador, Softimage Toonz
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Softimage digital artist, Avid Unity, Avid Editor, Digidesign musician
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Friday Flashback #203


The Hive Creates Festive Fun For Legoland
14/12/2000

construction

The commercial was created using SoftImage

3D animation house, The Hive, was commissioned by Cartoon Network Sponsorship & Promotions department to create a magical virtual advent calendar for the Windsor-based theme park, Legoland.

The commercial was created using SoftImage and airs throughout December on the Cartoon Network.

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The Hive’s brief was to create something bright and colourful that really screams Christmas to promote the fact that Legoland is opening its doors over the festive period for the first time.

The Hive worked closely with Cartoon Network Producer, Tracey Cleland, to create 24 different versions – one for each day of December leading up to Christmas day. Each commercial opens with an optical pan in which a Lego Santa welcomes the viewer to a winter landscape of snow-capped hills and trees. The viewer is then drawn to one of 24 Lego advent calendar boxes that open to reveal either a mystery prize or footage of one of Legoland’s Christmas attractions.
landscape

“To maximise efficiency we decided to produce a limited number of advent boxes which could change colour and date and be rotated to fill all the days required,” comments Adrian Wyer animator/compositor at The Hive. “The clever trick with this advert is that because every day is different the viewer is not left with the usual Christmas commercial fatigue.”

santa

The advent calendar commercial follows on the back of a ten second teaser created at the Hive that invited people to ‘Leg it to Legoland’. This aired on the Cartoon Network in November.

Credits
Producer: Tracey Cleland @ The Cartoon Network
Animation Company: The Hive
Post Producer: James Niklasson @ The Hive
Animator/Project Leader/Compositor: Adrian Wyer @ The Hive